Owning the Dash
Owning the Dash
Owning the Dash
Owning the Dash
Owning the Dash
Owning the Dash
Owning the Dash

Owning the Dash

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📘 Owning the Dash: Applying the Mindset of a Fitness Master to the Art of Family Financial Planning

Owning the Dash is a clear, concise, and accessible guide to personal and family finance, authored by Certified Financial Planner™️ practitioner Anthony Delauney. Inspired by the philosophy of his late cousin, fitness guru Greg Plitt, the book emphasizes taking control of the "dash"—the time between birth and death—to make smart decisions now for a healthier financial future.

Key Topics Covered:

  • Managing and eliminating debt

  • Minimizing taxes

  • Protecting loved ones financially

  • Investing with confidence

  • Saving for education

  • Preparing for retirement

  • Addressing estate planning needs

Awards & Recognitions:

  • HARVEY CHUTE Book Awards - 1st Place Winner (Business and Enterprise 2020)

Praise for Owning the Dash:

"A road map to financial success, Owning the Dash makes the complex world of personal finance easy to understand. More importantly, it shows the importance and simplicity of taking action."
James Hiter, Jr., Former Financial Services Executive and Founder of Streak for a Cure

"Anthony Delauney's book guides families to financial freedom by using his cousin's philosophy for maintaining a healthy body: planning, realizing your potential, and making dedicated decisions to maintain your goals."
J. Blake Smith, CPA

Product Details:

  • Format: Available in Hardcover, eBook, and Audiobook

  • Language: English

  • Publisher: Mascot Books

  • ISBN-13: 978-1-64307-272-2

Shipping Information:

  • Shipping: Free U.S. shipping on orders over $50. International rates calculated at checkout. Orders ship in 3–5 business days (unless marked as preorder).

  • Returns: Unused items can be returned within 30 days of delivery. Preorders can be canceled before shipping. View full return policy →

🚚 Shipping

We currently ship within the United States.

📦 Free U.S. shipping is available on orders of $50 or more for financial literacy kits and select bundles.

Orders are typically processed within 2–3 business days. Once your order ships, you will receive a tracking number by email so you can follow your delivery.

Delivery times typically range from 3–7 business days, depending on your location.

At this time, we are not offering international shipping, but we hope to expand shipping options in the future.

🔄 Returns

We want you to be completely satisfied with your purchase.

Unused items may be returned within 30 days of delivery for a refund.

To qualify for a return, items must be in unused condition and in their original packaging.

If you need assistance with a return, please contact us through the Contact page on our website.

View full return policy →

Tools to Raise Money‑Smart Kids

📚 Award‑Winning Storybooks That Teach

Each book brings core financial lessons to life through fun characters and stories kids love — building confidence with money concepts they’ll remember.

Preview the Books

🎲 Playful Learning with the Spending Shuffle Game

A hands‑on budgeting game that helps kids balance needs vs. wants, recognize spending traps, and grow money‑smart habits — great for family nights or classrooms.

See How It Works

📘 Standards-Aligned Companion Curriculum

Standards-aligned companion lessons delivered digitally for instant access and easy printing. Designed to reinforce key financial literacy concepts introduced in the books and Spending Shuffle™ game—perfect for home, classroom, or workshop use.

Access Companion Curriculum

📝 Real Financial Activities. Real-World Learning.

Includes reflection questions, hands-on exercises, and interactive prompts delivered digitally and ready to print—helping children apply key financial concepts introduced in the books and Spending Shuffle™ game in fun, age-appropriate ways.

Explore Companion Activities

🧠 Built‑In Activities for Every Book

Each picture book includes built-in discussion questions and companion digital resources, delivered instantly and ready to print—helping parents, teachers, and advisors transform storytime into powerful, real-world money lessons.

Access Companion Resources

🎁 Everything Comes in a Ready-to-Gift Box

Packaged in a bright, durable keepsake box, this kit makes the perfect gift for families, clients, schools, and community programs.

Order the Full Kit

Frequently Asked Questions

Yes. All Owning the Dash books are designed to be read aloud and discussed together. Many families begin using them in Kindergarten or earlier with parent guidance.

Most Owning the Dash books are ideal for Ages 5–10 (Grades K–5). Younger children enjoy the storytelling and visuals, while older children engage more deeply with the financial lessons and discussion prompts.

Absolutely. Many teachers and homeschool families use Owning the Dash books as enrichment tools to introduce financial literacy concepts in an engaging, age-appropriate way.

Orders typically ship within 1–2 business days. You’ll receive tracking information as soon as your order is on its way.

Yes. Owning the Dash books and kits make meaningful gifts for birthdays, holidays, back-to-school, and milestone celebrations — combining storytelling with life-long financial lessons.

Owning the Dash was created by a Certified Financial Planner™ with over 20 years of experience helping families build financial confidence. The series was designed to make money conversations simple, engaging, and empowering for children.

What Families Are Saying About Our Books

FREE FINANCIAL LITERACY RESOURCES

Download standards-aligned lesson plans, ready-to-print discussion guides, interactive classroom games, and step-by-step tutorials — all built around award-winning stories and designed to make financial literacy engaging and easy to teach.

Perfect for teachers, homeschool families, and youth programs